Use cases
Site Audit for small agencies and freelancers
Pre-launch check before a client site goes live
You're about to hand over a new site or a redesigned page.
- Audit each key page (home, service, contact) from Audits or from your AI assistant.
- Fix every high and medium item — noindex left on from staging, missing canonicals, placeholder titles, broken previews.
- Re-run and open the comparison to show everything moved to Fixed.
What you get: A dated report per page listing what was checked, what passed and what was fixed — something to attach to the handover email.
Limits: Checks the HTML the server returns, one page at a time. It won't catch problems that only appear after JavaScript runs, and it doesn't crawl the whole site.
Monthly re-check for retainer clients
You look after a client's site every month and want to show what changed.
- Keep the client's important pages in your audit history.
- Once a month, re-run each page — one click per page.
- Send the comparison: fixed, new issues, still to fix, with the check version and dates.
What you get: A before/after record that shows regressions (a plugin update that added noindex, a template that dropped the meta description) as well as progress.
Limits: Re-runs are manual: there are no scheduled checks or alerts. Keep in mind the score is a heuristic for the same page over time, not a ranking.
“Why does our link look wrong on LinkedIn?”
A client shares a page and the preview has no image or the wrong title.
- Ask your assistant to run check_social_preview on the URL.
- It fetches the preview image and reports its status, type, size and dimensions, and which tags are missing or relative.
- Fix the tags, then use the platform's own refresh tool — platforms cache previews.
What you get: The exact cause in one answer, instead of trial and error with platform debuggers.
Limits: We read the tags and image the way crawlers do, but each platform applies its own rules and caching.
Client-ready reports without a big SEO suite
Your client wants a written summary, not a dashboard login.
- Open a saved audit and choose Printable report (save as PDF) or Markdown.
- Each finding has evidence, why it matters and a fix, plus a list of what the audit did not cover.
- Edit the Markdown into your own template if you like.
What you get: An honest, plain-language report you can put your name on.
Limits: It is a technical page check, not keyword research, backlinks or traffic data.
Where to start
Create a free account and run your first audit in the browser — no AI client needed. When you want it inside your assistant, follow the setup for Claude Code or claude.ai. See a worked example report and the full list of checks and limits.